Today the event was opened to the public, and boy did it heat up. We had been expecting a rush, but the first four hours were nothing short of bizarre. We had people of all ages, shapes and sizes appear to view what we had on show. Winner of a pair of NEDS Kevlar riding [...]

Life in the fast lane has continued today. People seem to be attracted to the NEDS stand like bees to honey. We have even had people chasing us to find out where we got our NEDS show bags from. Those who were camping were particularly impressed that they could use them to go to the [...]

Again it has been run, run, run all day at the NEDS stand. Promote, promote, promote. Our Ironhorse, single layer jeans are taking the world by storm – well the world according to the Ulysses A.G.M. – bring on the 2010 A.G.M. in Albany, W.A. Nobody knew NEDS this time last week, but they sure [...]

It’s been a little quieter today – with the emphasis on little! The response to the Neds range of motorcycle clothing has been nothing short of phenomenal. The difference that it makes, being a company where the gear is designed by riders for riders has been recognised by the discerning public and accepted so well. [...]